We are engaged in creating unique craft products for the Home Décor and Lifestyle segment. Our products are borne through a fusion of creativity and craft. The creative, craft, production, finishing and quality control team work together under our large span-less facility in symphonic synchronisation. The products we create are conceived from a concept and we travel through with it to creating a product, keeping in mind the ultimate customer’s complete performance satisfaction and ambience enhancing values. Preshrunk, pre-washed, colour-fast, ethically produced in a compliant environment. All our factory production processes use minimal water and natural resource. Our printing process is a unique zero water process. We have zero wastage as we waste nothing and throw nothing! All fabric trimmings, cloth wipes, packaging waste are used for making rugs. All biodegradable waste is used for compost. We care and adopt sustainable programme.
Our philosophy continues to be using more hands than machine to create global fashion products.
SHARA, since 1994, engaged in creating hand crafted products for the global market using indigenous craft and materials. Inspired by the rich heritage of Indian crafts and adopting other global crafts to create eclectic, comfortable, value for money products for customers globally.
Corporate Mission: Keeping the crafts alive we believe in providing to customers all over the globe the experience of, made in India, through handcraft products which are made by god gifted hands carrying forward from generations the human touch and passion of craft in every product that we export and sell. The hands don’t reach out but you can feel their warmth in every product!
Manufacturing Facility: In three acres of greens, with over 300 trees and single level high roof 3 buildings which are span-less and let the air and sun flow freely to provide a unique working atmosphere which is unlike a factory and more like a village of likeminded people. The facility created with full social and manufacturing compliance and self-contained for all processes in house catering to big or small shipments with ease and pride.
Quality policy: Our rich experience in dealing with textiles of all types, mostly natural like cotton, linen, jute, silk, coming from handloom, power-loom, shuttle less looms and variety of hand crafts where craftsmen of all works are part of our creative team our application to a product is right from the creative to the production line. We produce what we create, and still we learn and improve!
3 levels of 100% quality control through set procedures constantly upgraded and reviewed to ensure that the final Quality Control finds it a real task to find duds in any shipment; this continues to be our hallmark where anything and everything about a product creation and performance is studied and tested over and over again before we go into production.
Customer Service: Our customers receive the shortest delivery time for any product anywhere in the industry for the simple reason that when we create we have done all the learning. When we produce a product we have created with passion our focus is on production. Others learn while producing, as creating is seldom synchronised with the production process. We execute all our orders with precision and speed and all trouble shooting where required, meets quick learned decision making in minutes or hours to save precious time. Product, packaging, documentation and shipping is all done in a manner which speak of personalised hospitality service extended to manufacturing, each customer is given complete satisfaction in every area, that’s our objective and we achieve it with ease due to the culture of our working – passion.